Coca-Cola China is banking on the popularity of digital e-commerce in the country to introduce its second local sports drink BodyArmor to consumers via its Tmall store, along with other products only found in other global markets thus far.
Daily intake of Lactobacillus gasseri CP2305 - Asahi’s proprietary paraprobiotic - is able to relieve fatigue and stress-related symptoms in long-distance male runners.
Coca-Cola India has launched its first-ever beverage targeting sports hydration, which it claims will provide ‘that powerful push required’ for sports activities due to a special formulation of minerals.